Customer Experience

08000 MUMDAD is a phonetic telephone number 08000-686-323 and is used to make Reverse Charge Calls to mobile and fixed line telephone numbers in the United Kingdom. Almost anyone can pick up a mobile or pay phone and make a Reverse Charge Call to most numbers in the UK.
The customer (Receiving Party) must accept the call and charges for each and every time a call is received by them.
Customers are also given the opportunity to listen to the charges prior to accepting.
Note that 08000 MUMDAD is NOT an Subscription Service. Customer are billed by 08000 MUMDAD in timed Increments and charged via Premium SMS. No further charges are applied to the customer once the service has been paid.

 Making a Reverse Charge Call

Simply dial 08000 MUMDAD (08000-686-323) from any pay or mobile phone (even if the mobile has no credit).

Calls to 08000 MUMDAD are free when calling from the following UK mobile networks;
O2
Orange
T-Mobile
Three
Vodafone
Virgin

The system will ask you to enter the number of the person you are calling and also to record your name, e.g. “Johnny”.  Your name is played to the person that you are trying to call so please speak clearly. If the number you entered was a valid number you will hear...”Please wait while we try to connect your call”. Please be patient as sometimes it can take a while to connect your call.

Once the receiving party has answered and listened to your name recording, e..g “Johnny “, they will be asked to accept your call and the charges. If they accept we will then connect your call.

If the receiving party declines to accept your call the system will let you know. However there maybe several reasons why we cannot connect your call.

The number you are calling does not have enough credit to accept your call.
The number you are calling is barred from using this service.
There has been to many call attempts to the number you are calling today.
The number may be busy , not answered, out of radio range or on voice mail.

 Receiving a Reverse Charge Call

At the time a customer receives a Reverse Charge Call on their mobile they will hear the following...                                                   "Hello, this is 08000 MUMDAD, you have someone called…'Johnny' who really needs to speak to you Reverse Charge. A £1.50 per minute, minimum 2 minute block, with a £1.50 connection fee charged to your phone by Premium SMS. So to accept your call from…'Johnny', press any number on your phone, and then say 'Yes I Accept'." 

If the customer hangs up, thereby declining the call, there are no charges and the person who attempted to call the customer is informed that the call was declined.*

If the customer presses any number on their mobile phone keypad indicating that they accept the call, we then connect the two parties after playing the following... "Thanks for accepting, some time after the end of the call you will receive a Premium SMS's for every minute of talk time. Connecting you now”

When the customer ends the call, 08000 MUMDAD sends one or more Premium SMS's based on the length of time the call was connected.

To view our current charge call rates, click here...

Using the Service for Messaging (commonly referred to as Ghosting or Pranking)

Reverse charge calls can be expensive and are usually important and urgent calls. 0,8000 MUMDAD provide a less expensive alternative called a “Messaging Service”.  This service is often used to prank or ghost family and friends at a considerably lesser cost. (refer rates and charges)
If a customer declines a number of Reverse Charge calls, the system will play a recorded announcement offering the customer the “Messaging Service” or they will be barred from using the service in the future. If the customer accepts to become a “Messaging Service’ customer they can continue to use the service either a Messaging Service and pay for short messages, or a standard Reverse Charge call service.
e.g. The caller may record a short message like “pick me up from the station” instead of recording their name “Johnny”, and the customer who receives the message can then either hang up after hearing the short message and pay the Message Service charge (refer rates and charges) or accept the Reverse Charge call.

 Free Calls to Home Phones

That's right, Absolutely FREE !

No Gimmicks, No hidden cost's and best of all... No Bills ! (only available from selected networks)

08000 MUMDAD now offer a complete service of Reverse Charge Calls to mobiles and FREE calls to Home Phones.

This service is ONLY provided for EXTRA security for you and your family. If you are unable to reach your family member on their mobiles using our 08000 MUMDAD service, simply call us 08000 MUMDAD, 08000-686-323 then dial your home phone number. Save these calls for those real emergencies.

The only limitation is you can only make 2 calls per calendar month and speak for a maximum time of 1 minute each time.

For example you can make 2 free calls this month, and then another 2 free calls next month and so on.

* Except where the customer had previously accepted to be a ‘messaging customer (commonly known as pranking or Ghosting customer) Go to T&C’s where messaging is expained

Always there when you need it ! The 08000 MUMDAD Team